Founded: In Australia to create indulgent, functional cruelty-free beauty products.
Mission: Luxury beauty products to make women look and feel their best. They relentlessly pursue best-in-class formulas that offer hard working, multi-tasking beauty benefits.
Velvet Concepts products look and feel amazing, designed with form and function in mind so you can apply makeup with ease and style.
These guys know that luxurious beauty doesn't have to mean ethical sacrifice. Velvet Concepts is a proudly cruelty-free brand and their makeup brushes are all vegan too!